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Amazon Echo
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Amazon Echo

Amazon Echo is a line of smart speakers and displays from Amazon, controlled by voice through the Alexa assistant. The first Echo device was announced on 6 November 2014 and became widely available in the United States on 14 July 2015. The family includes Echo, Echo Dot, Echo Show (with a screen) and Echo Studio, among others.

The devices respond to a wake word (by default "Alexa") and can play music, podcasts and audiobooks, set alarms, reminders and routines, check weather and information, shop, and control smart-home devices. Their functionality can be extended with "skills" built by third-party developers, and the Echo also acts as a home automation hub.

In February 2025 Amazon introduced Alexa+, a new generation of the assistant built on generative AI and running on large language models available through Amazon Bedrock (including Amazon's own Nova model and Anthropic's Claude models). Alexa+ holds more natural conversations, remembers user preferences, takes actions (such as reservations via OpenTable or orders in Uber Eats) and integrates with services such as Spotify and Philips Hue. Alexa+ costs $19.99 per month and is free for Amazon Prime members; in January 2026 it was also made available in the browser at Alexa.com.

EmbeddedMobile appWeb appFreeFreemium
Released 6 Nov 2014Updated 24 Oct 2026Multi-region · United States · Canada · United Kingdom · European Union · India · Japan · Australia & New Zealand
Powered by
Amazon Nova Pro
Amazon Nova Pro
300K ctx
Model profile

Overview

System type
Input
AudioText
Output
AudioText

Access & Pricing

PUBLIC
Access channels
Embedded
AI system embedded within another product or service.
Mobile app
Native app for iOS or Android.
Web app
Access through a browser-based web application.
Availability scope
Multi-region
United StatesCanadaUnited KingdomEuropean UnionIndiaJapanAustralia & New Zealand

Echo devices are sold in many countries. The generative Alexa+ assistant initially rolled out in the United States in English (general U.S. availability from 4 February 2026) and is being expanded to further markets.

Subscription model
FreeFreemium
Pricing
Updated 21 Jul 2026Official pricing

Standard Alexa is free. Alexa+ (generative AI) costs $19.99 per month and is free for Amazon Prime members. Echo devices are purchased separately.

Other
Free for Amazon Prime members.
standardflat$19.99——
Other
Basic voice assistant without generative features.
standardflat$0——

Capabilities

15 capabilities
Reasoning & Planning
Agency & Action
Communication & Multimodality
Task Specialization

Integrations

Connected apps
SP
Spotify
Music, podcast and audiobook streaming service with 713M MAU. Third-party connectors (Zapier, IFTTT, Make) provide access to a user's library, playlists, and listening history via the official Spotify Web API.
Active
Amazon Music
Amazon Music
Amazon's music streaming service, integrated by default with Echo devices and Alexa.
Active
Audible
Audible
Amazon-owned audiobook and podcast platform, played by voice on Echo devices.
Active
Philips Hue
Philips Hue
Philips Hue smart lighting ecosystem — bulbs, strips and accessories controllable by voice through Alexa.
Active
Uber Eats
Uber Eats
Food-delivery platform; Alexa+ can place and track Uber Eats orders.
Active
OpenTable
OpenTable
Restaurant reservation service; Alexa+ can make bookings through OpenTable.
Active
Product features
System tools

Sources

3 sources
Amazon Alexa
Official siteFetched: 24 Oct 2026
Amazon Echo — Wikipedia
DocumentationFetched: 24 Oct 2026