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Agentforce

Agentforce

What is Agentforce

Agentforce is an enterprise-grade agentic AI platform from Salesforce. Announced on September 12, 2024 at Dreamforce 2024, expanded as Agentforce 2.0 in December 2024, and refreshed as Agentforce 360 at Dreamforce 2025 (October 14, 2025). It lets organizations build, test, deploy, monitor, and orchestrate autonomous AI agents grounded in Salesforce Customer 360 and Data Cloud data — across sales, service, marketing, commerce, and operations.

Architecture

At its core sits the Atlas Reasoning Engine — a reasoning runtime that interprets user intent, plans multi-step actions, and dynamically selects tools and APIs. The platform uses a BYO LLM model: by default it leverages partner models (OpenAI, Anthropic) and Salesforce's own models (e.g. xGen-Sales), configurable per agent. All LLM traffic passes through the Einstein Trust Layer, enforcing zero-retention with providers, sensitive-data masking, audit logging, and response toxicity detection.

Agent lifecycle

Agentforce 360 introduces the unified Agentforce Builder — a conversational workspace that merges design, test, and deploy phases. Three modes are available: low-code canvas, document-like editor with autocomplete, and a pro-code script view. The platform also ships Dev Tools (CLI, API, debugger), Agentforce Operations (monitoring, observability, cost), and AgentExchange (marketplace of prebuilt agents and actions).

Capabilities

Agents autonomously execute multi-step business workflows: qualify leads, answer service inquiries, draft sales emails, process returns, coordinate marketing campaigns, handle commerce transactions. Multi-agent routing, introduced in Agentforce 2.0, orchestrates multiple specialized agents collaborating within a single workflow. Agentforce Voice adds native voice channels (phone, voice channel).

Integrations & distribution

Agentforce inherits the full Salesforce integration footprint: Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud, MuleSoft, Tableau, Slack. It supports Model Context Protocol (MCP), so agents can call external tools and data sources via the MCP standard. Agents can be exposed in customer-facing channels (web chat, mobile, voice, Slack, WhatsApp) and internal-facing surfaces (Slack, Salesforce UI).

Pricing model

Salesforce charges through Flex Credits — credits are consumed proportionally to agent actions (early pricing: ~$0.10 per conversation). Agent features also ship as part of per-seat Sales/Service Cloud subscriptions and as enterprise add-on packages with dedicated SLAs and support.

Web appIn-App AssistantAPIConnected Apps / IntegracjeMobile appChat platform appVoice assistant integrationEmbedded widgetEnterpriseUsage-basedSeat-based
Released 12 Sept 2024Updated 25 May 2026Global · Global
Powered by
Claude Opus 4.7
Claude Opus 4.7
1M ctx
Model profile
Claude Opus 4.6
Claude Opus 4.6
1M ctx
Model profile
Claude Opus 4.5
Claude Opus 4.5
200K ctx
Model profile
Claude 3.7 Sonnet
Claude 3.7 Sonnet
200K tokenów ctx
Model profile
GPT-5.5
GPT-5.5
1M ctx
Model profile
GPT-5.5 Instant
GPT-5.5 Instant
Model profile
GPT-5.5 Pro
GPT-5.5 Pro
1M ctx
Model profile
GPT-4.1
GPT-4.1
1M tokens ctx
Model profile

Overview

System type
Input
TextAudioStructured dataDocumentsData queries
Output
TextAudioStructured dataReportsSummaries

Access & Pricing

PUBLIC
Access channels
Web app
Access through a browser-based web application.
In-App Assistant
Assistant embedded inside another application or platform.
API
Programmatic access via an API interface.
Connected Apps / Integracje
Access via integrations with external applications and platforms.
Mobile app
Native app for iOS or Android.
Chat platform app
Access to the AI system through an application embedded in a communication or collaboration platform.
Voice assistant integration
Access to the AI system via voice integration with assistant devices or services.
Embedded widget
Access to the AI system via an embedded widget or component placed within another interface.
Availability scope
Global
Global

Agentforce is distributed globally via Salesforce Hyperforce — Salesforce's cloud infrastructure built on hyperscalers (AWS, and in select regions Google Cloud and Microsoft Azure). Hyperforce provides data-residency guarantees in regions including the US, EU (Germany, France), UK, Canada, Brazil, Australia, Japan, India, UAE, South Korea, and more. Some features (e.g. Agentforce Voice, regional language coverage) are rolled out in stages. Access typically requires a Salesforce subscription (Sales Cloud / Service Cloud / Data Cloud) or Agentforce purchased as an add-on with Flex Credits.

Subscription model
EnterpriseUsage-basedSeat-based
Pricing
Updated 14 Oct 2025Official pricing

Agentforce uses a hybrid pricing model: Flex Credits (consumption-based — credits consumed proportionally to agent actions; in the early pricing model ~$0.10 per conversation), per-seat licenses bundled into Salesforce subscriptions (Sales Cloud, Service Cloud), and dedicated enterprise plans with guaranteed SLAs and support. Core features are accessible via Salesforce Foundations at no additional cost.

Other
[Agentforce Foundations] Bundle of core agentic features available to every Salesforce customer at no additional cost as part of Salesforce Foundations.
standardflat———
Other
[Flex Credits — Conversations (early pricing)] Earlier published pricing: ~$0.10 per conversation (each agent invocation counted as a conversation). Now superseded by the Flex Credits model with action-type weighting.
usage basedreq.$0.10——
Other
[Agentforce Service Agent / Sales Agent — add-on] Enterprise add-on pricing negotiated individually. Distributed as an extension to existing Sales Cloud / Service Cloud licenses.
Enterpriseflat———

Capabilities

11 capabilities
Reasoning & Planning
Agency & Action
Communication & Multimodality

Integrations

Connected apps
Salesforce
Salesforce
Active
Slack
Slack
Active
Product features
System tools

Ecosystem

Related technologies
Applications
Workflow automationChatbotsQ&A / Question answeringEmail draftingContent generationKnowledge work
Available on platforms
Amazon Bedrock

Security & Enterprise

Data Residency
Hyperforce allows choosing the data-residency region (US, EU, UK, AU, Japan, India, Canada, Brazil, Germany, France and more).
Private Networking
Salesforce/Hyperforce Private Connect available in supported regions (AWS PrivateLink).
Encryption Controls
Shield Platform Encryption with BYOK (Bring Your Own Key) and Cache-Only Key Service.
Audit Logs
The Einstein Trust Layer logs every LLM prompt and response; Shield Event Monitoring captures user and API events.
Compliance Controls
ISO 27001/27017/27018, SOC 1/2/3, PCI DSS, HIPAA BAA, FedRAMP (Government Cloud).
Enterprise Access
SSO/SAML/OAuth, MFA, Permission Sets, Field-Level Security, IP restrictions.
RAG Support
Data Cloud provides native grounding/RAG on Customer 360 data for Agentforce agents.
Grounding Support
Context grounding on Salesforce records, Data Cloud, files, and the knowledge base.
Other
Zero-data-retention with LLM providers (OpenAI, Anthropic) — prompts and responses are neither retained nor used to train partner models.
Other
Dynamic sensitive-data masking (PII, PHI, PCI) before the prompt is sent to the LLM, with de-masking on the response.
Other
Toxicity detection and prompt defense — harmful-response filtering and protection against prompt injection.

Agentforce runs on the Salesforce Einstein Trust Layer: zero-retention with LLM providers, dynamic data masking, audit trail, field-level access controls, encryption, and response toxicity detection. Meets Salesforce enterprise standards.

Notes
Upd. 14 Oct 2025

The Einstein Trust Layer intercepts every LLM call made by Agentforce. Salesforce holds enterprise-grade compliance certifications (ISO 27001/27017/27018, SOC 1/2/3, PCI DSS, HIPAA BAA, FedRAMP within Government Cloud variants).

Sources

4 sources
Agentforce — strona produktu
Official siteFetched: 25 May 2026
Agentforce — Salesforce Help
DocumentationFetched: 25 May 2026
Salesforce announces Agentforce
BlogFetched: 25 May 2026
Agentforce 2.0
BlogFetched: 25 May 2026