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SuperDog: 5,000 Orders at IFA and a Sunrise Chip Under the Hood

Lady Robot14 September 2026 · 3 min read
SuperDog: 5,000 Orders at IFA and a Sunrise Chip Under the Hood

Vbot booked more than 5,000 orders for its SuperDog quadruped from 16 international partners at IFA 2026 in Berlin. The robot made its European debut in Hall 25, and its compute layer comes from a D-Robotics Sunrise chip. Cumulative sales have passed 13,000 units across 15 countries.

Key takeaways

  • More than 5,000 orders from 16 international partners at IFA 2026
  • Cumulative sales above 13,000 units across 15 countries, as of 8 September 2026
  • 12 kg payload, LiDAR and UWB navigation, autonomous following
  • Compute layer: D-Robotics Sunrise chips, and the robot is CE-certified
  • December 2025 pre-orders: 6,540 units worth roughly RMB 100 million

What SuperDog does

The robot, nicknamed "Bubble", is built as household kit rather than a research platform. It carries 12 kilograms, has an expandable back panel and can pull a small camping wagon.

LiDAR and UWB handle navigation. No programming is needed — it follows the user and avoids obstacles. With an action camera mounted, it doubles as an autonomous camera operator.

Who supplies the brain

The part that gets discussed less often is the compute layer. SuperDog runs on Sunrise chips from D-Robotics, a supplier of robotics development infrastructure.

Its portfolio spans processors from 5 to 560 TOPS at INT8, plus RDK developer kits. More than 100,000 developers from over 20 countries use the platform.

The sales numbers

December 2025 pre-orders brought 6,540 units worth roughly RMB 100 million. By September 2026 cumulative sales had passed 13,000 units across 15 countries.

The chip supplier states the robot has reached thousands of households since May 2026 and is in mass production. European pre-orders opened alongside IFA.

Why it matters

Consumer quadrupeds sell in the thousands today, not the tens of thousands — and that is the point. The market has moved from demonstration to distribution through retail partners, with CE certification and European pre-orders. The supply structure is the more interesting part. A Chinese consumer brand rests on a Chinese silicon supplier, so the whole chain sits outside Europe, which is left as a sales market only.

What's next

  • European pre-orders opened at IFA 2026 — the first test is fulfilling 5,000 orders from 16 partners
  • The maker has published neither a European retail price nor battery runtime
  • There are no independent tests of the 12 kg payload or navigation range, so the specs remain vendor claims

Sources

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